Optimists view the presence of greater freedom and individuality with the use of computers for online shopping.
Greater efficiency and greater effectiveness through online shopping will provide increased standard of living, a smaller cost spent before shopping, a shorter time spent before shopping and an increase in leisure time.
Putting aside the age-old attitudes toward shopping will be a challenge when buyers learn to use the computers to make creative free time they will have in the future.
Optimists have faith that "When looms weave by themselves, man's slavery will end". A Portuguese term, "Meliora Hic Sequamur" which means "Here, we strive for better things" is the motto for a school in Melaka, The Malacca High School. Similarly, the school has chosen the word, "Optimist" as the name for its annual magazine.
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No longer will people have to spend long hours to reach a product and take them of the shelf. For example, puttting a few products into a shopping cart on a few monotonous clicks by the cursor, when a computer-directed and uncomplaining mouse can do the shopping for you, accurately and inexpensively.
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At amazon, you can shop great products, at great prices with great reviews. At amazon, you can shop from apparel to video and more.
There comes a time when one asks
even of
Shakespeare, even of Beethoven,
"Is this all ?"
~ Aldous Huxley